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OKI launches new A3 printer

OKI Printing Solutions has virtually halved the cost of printing A3 colour documents in the Middle East with the launch of the C8600, the company said. This new generation of A3 business colour printers that makes big, impactful colour truly accessible to many businesses, particularly SMBs, for the first time.

"The C8600 is the world's smallest A3 printer and brings the cost of A3 colour to the user down by over 40 per cent. This is something we believe will change the way people print, bringing a whole range of short run printing jobs in-house and under control. The C8600 has key advantages in affordability, flexibility, convenience and cost," said general manager, OKI Printing Solutions, Middle East, John Ross.

A genuine desktop printer, the C8600 is only marginally larger than current A4 colour printers and is simple to install and use, according to a senior official.

The printer is capable of managing a wide range of specialist media for promotional and other applications, as well as the production of newsletters and other complex documents.

"The C8600 lets people have total control over these types of job now, getting results then and there. It's got a huge range of applications for companies in the Middle East, for sure," said Ross.

The size and price advantages that the C8600 haven't come at the expense of performance: the machine can print 28 pages per minute in colour and 32 pages in mono.

Furthermore, the C8600 utilises OKI's ProQ imaging technology found in the company's high-end graphic printers to deliver unsurpassed colour print quality for less than 35 fils per page at five per cent coverage.

Continuing its quality advantages, the C8600 prints at a higher resolution and with greater accuracy than many of its A3 competitors thanks to Oki's unique LED technology and high definition micro-crushed toner.

Users will also benefit from the value-add 'in-the-box' extras, including the latest Template Manager software which further assists businesses in quickly and effectively developing a greater range of creative documents without having to struggle with settings and testing different media.

Template Manager is a key asset for small businesses wanting to replace outsourced short run printing tasks such as business cards, newsletters, tent cards and other print jobs.

For further information about OKI visit www.middle-east.oki.com-(TradeArabia News Service)

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