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Gulf Countries rising as Exhibition Centers

The exhibition industry in the GCC states has entered a significant “boom and adjustment” period, according to a report released by UFI, the Global Association of the Exhibition Industry.

The findings clearly reflect the overall prosperity and modernisation process underway in the region, said officials.

The findings of the UFI study on “The Exhibition Industry in the GCC – Facts and Figures” was released during a Press conference hosted by UFI member, the Dubai World Trade Centre.

Participants at the Press Conference were: UFI president Jochen Witt; UFI Middle East/Africa Chapter chairman Ahmed Humaid Al Mazrouie and Dubai World Trade Centre director-general Helal Saeed Al Marri.

The research for this study on the exhibition industry in the GCC states was conducted by the UFI Middle East/Africa Office in Abu Dhabi.

The number of organised exhibitions continues to increase, while exhibition venues are being enlarged and modernized in order to match rising market needs, says the report.

UFI president Jochen Witt said: “It is clear that the GCC exhibitions market is in a period of significant expansion, demonstrated by the increasing sophistication and economic value of the regional event sector.

“We are delighted to see the emergence of such a health regional exhibitions industry, which will continue to develop international prominence.”

Today 16 exhibition centres are in operation in the GCC states, providing a total net covered exhibition space of 243,300sq.m.

By 2009, four new centres will be operational, raising the GCC’s total available exhibition space to 429,800sq.m, - a 76.6 per cent increase over current capacity.

In 2006, 289 trade fairs were held in the GCC states, an increase of 40 per cent since 2002.

Sixteen new trade fairs and exhibitions will be launched in 2007.

Consumer Goods and Education lead the exhibition themes for which exhibitions are being organised.

“The research report demonstrates the dynamism of the GCC market, which continues to expand at an impressive rate. Ongoing investment and the delivery of new, industry-specific congresses and conferences will enable us to maintain this dynamic growth,” said Ahmed Humaid Al Mazrouie, UFI Middle East/Africa Chapter chairman.

The growth in exhibition surface reflects an adjustment of the venue offer towards the exhibition organiser’s demand.

It echoes the current trend towards the development of city and industrial infrastructures in the region.

It also mirrors government policy encouraging the development and expansion of the private sector and the attraction of foreign investment.

“Membership of UFI has delivered a number of strong benefits for Dubai World Trade Centre, including access to this essential report,” said Dubai World Trade Centre director-general Helal Saeed Al Marri

“The ongoing growth and development of the region’s exhibitions industry offers major opportunities to companies in this sector, which we are all working hard to capitalize upon,” said the director-general.

UFI, the Global Association of the Exhibition Industry, promotes, serves and represents the trade fair and exhibition industry worldwide.

Via its member organisations, including the world's leading show organisers and fairground operators, professional associations and industry partners, UFI is present in 73 countries on 6 continents.

UFI Members are responsible for the management and operation of over 4,500 exhibitions around the world.

Excerpts from the report:

The exhibition industry in the GCC states has entered a significant boom and adjustment period, reflecting the overall prosperity and modernisation process of the region.

The number of organised exhibitions continues to increase, while exhibition venues are being enlarged and modernised, in order to match rising market needs.

This growth in exhibition surface reflects an adjustment of the venue offer towards the exhibition demand.

It echoes the current trend towards the development of city and industrial infrastructures in the region.

It also mirrors the government policy encouraging the development and expansion of the private sector and the attraction of foreign investment.

Some disparities exist however between countries or cities, in terms of market size, investments and expansion.

The GCC exhibition industry is led by the UAE, and in particular Dubai, in terms of exhibition space availability and number of organised events.

This position will be reinforced in the coming years.

Other cities are positioning themselves as newly significant players on the GCC exhibition scene.

These include Abu Dhabi and Doha, which will be equipped with state-of-the-art exhibition venues and which are attracting new events.

Today, 16 exhibition centres are in operation in the GCC states, providing a total net covered exhibition space of 243,300 m2. More than half of this exhibition space is located in the U.A.E. and more than one third in Dubai.

By 2009, four new exhibition centres will be built in Dubai, Abu Dhabi, Doha and Riyadh, raising the GCC’s total available exhibition space to 429,800 m2.

This represents an increase of 77 per cent. By 2009, the covered exhibition space in the UAE will represent 65 per cent of the total exhibition space available in the GCC, while the sole city of Dubai will represent 47 per cent.

By May 2007, Qatar will quadruple its available exhibition space.

In 2006, 289 trade fairs and exhibitions were held in the GCC states.

Compared to the year 2002, this represents an increase of 40 per cent.

“Education & training” ranks as the second most important business sector for which exhibitions are organized, preceded by Consumer Goods fairs.

Many trade fairs and exhibitions organised in the GCC are related to furniture, housing and building issues.

Dubai is the leading GCC city in terms of number of organized exhibitions for many business sectors.

Sixteen new trade fairs and exhibitions will be launched in 2007.

Sixty-five of these will be held in the UAE, 31 per cent in Abu Dhabi and 25 per cent in Dubai.TradeArabia News Service

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